Social Media Practices and Procedures – Facebook

The purpose of Haywood County Schools (HCS) social media accounts is to increase communication between school and home and provide the community with pertinent news and information regarding our students and schools.  In an effort to maintain consistency across all platforms, schools should use the following guidelines when addressing social media use at your site.

Facebook:

Primary School and System Level Accounts:

Accounts should only be assigned to one manager (system administrator).  Primary school accounts will be aligned to the website where notifications will be pushed from the school website directly to facebook.  Additional information may be sent to facebook through a plugin loaded on the school website.  Usernames and password will not be shared.

Ex.  https://www.facebook.com/pages/Pisgah-High-School/621152204633941

School Owned Accounts:

Due to the personal and private nature of facebook, school owned accounts for clubs, organizations, and classroom use, are not permitted at this time.  Direct communication with students is a violation of board policy.

Professional Accounts:

Due to the personal and private nature of facebook, professional accounts for clubs, organizations, and classroom use, are not permitted at this time.  Direct communication with students is a violation of board policy.

Personal Accounts:

These accounts will be created by the end user and will represent the end user.  Individual accounts do not represent Haywood County Schools or the school where the end user is employed.  Individual accounts are the responsibility of the person who creates them.  Direct communication with students is a violation of board policy.  This includes messages posted to your wall as well as private messages.